MicroShiner

where the world goes to discover craft spirits and the small batch lifestyle

What is a MicroShiner, Anyway?

Tuesday, January 19, 2016
Actually, “who is a microshiner?” might be more apt. Because when it comes down to it, what we’re talking about here are people. People who share a common perspective.

In the most basic sense, a microshiner is anyone who enjoys micro-distilled or handcrafted spirits. But that is an oversimplification, a mere tip of the iceberg, because this affinity for craft is not at the heart of the matter. It is actually a manifestation of something that runs much deeper, an outward expression of the microshiner’s character and motivations.

Setting spirits aside, a microshiner is a person of the highest order. Think James Bond or Bruce Lee. Alex Honnold and Jerry Seinfeld come to mind. Serena Williams and Jay-Z. Someone who has harnessed their own potential through discipline and attention to detail. That rare individual who has taken command of their life through reasoned intent and deliberate action, and thereby gained mastery over their circumstances.

The microshiner knows perfection can be sought, even if it’s never achieved. That it should be. Practice, not attainment, is the key.

Microshiners are architects. They create lives that are impeccable by design. Everything is distilled to its core. I do this because of that, I do that because of this. Nothing is taken for granted, nothing left to chance that can be engineered. A microshiner assumes responsibility for every aspect of their existence.

Theirs is the province of the philosopher, seeking authenticity and truth. Truth leads to quality, and a microshiner desires quality above all things. They demand it in themselves.

A microshiner has a deep appreciation for spirits, and consider themselves through this lens. Distilled to their essence. Stripped of all excess. Clear of mind and pure of heart, a blank canvas with the potential of a masterpiece. A microshiner expresses this spirit in the life they lead.

The microshiner recognizes value in the long game. They acknowledge that quality does not come cheap or easy. Rather, it requires dedication, forethought, and patience. Whiskey is their mentor, and they listen at its knee.

A microshiner seeks to translate this understanding into reality. To leverage potential into purpose. To actualize intent.

For a microshiner, the questions why and how are paramount. What is but the byproduct of answering them. Intent determines outcome. It is the reason behind the action that holds sway.

A microshiner chooses craft deliberately. There are many reasons why we do this, but most can be reduced to our genuine desire to assume, wholly, responsibility for our every action.

That, and a taste for exceptional spirits.


image by Ben Gavelda

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